The global Buttock Augmentation Market size is anticipated to reach USD 6.6 billion by 2028, according to the new report of Grand View Research, Inc. The market is expected to expand at a CAGR of 22.0% from 2021 to 2028. Sientra, Inc, POLYTECH Health & Aesthetics, Allergan, Sebbin are some of the key players in this industry. Buttock augmentation also called gluteal augmentation is a technique used to contour, size, and enhance the appearance. A buttock lift is reported to improve the tone of the underlying tissue and is mainly done by using implants, fat grafting, or sometimes a combination of the two.
Factors like rising technological advancement in
aesthetics, rising disposable income, increasing aesthetic consciousness and
the high success rate of augmentation procedures are propelling the market
growth. According to the International Society of Aesthetic Plastic Surgery,
around 5, 34,345 butt augmentation and lift procedures were carried out
globally in 2019. Buttock augmentation accounts for 4.7% of total surgical
procedures globally.
Growing social media influence, high consciousness
towards aesthetic appearance, and its association with self-confidence and
self-image by an individual are some of the reasons for market growth. In the
light of COVID-19, the market was hampered as patient appointments for surgical
treatments were temporarily suspended. However, since the government in many
countries has allowed resuming elective surgical procedures, clinics have also
started buttock lift and grafting procedures again. Moreover, according to the
BBC network, inquiries and appointments for many surgical and non-surgical
cosmetic treatments have seen a surge following the pandemic and are thus
expected to propel market growth.
Related Press Release@ Buttock Augmentation Market Report
Buttock Augmentation Market
Report Highlights
- By procedure, the buttock implant procedure segment held the
largest revenue share in 2020 as techniques like fat grafting and butt
lift are more in demand and has faster post-operative healing
- Based on implant type, the fat grafting segment accounted for the
largest revenue share in 2020 as this procedure is less complicated, takes
less operative time, and has more success rate
- In North America, the market accounted for the largest revenue
share in 2020 as the region has a high awareness of such procedure and
there is high availability of aesthetic professionals
- In Asia Pacific, the market is expected to grow significantly in
the forecast period owing to technological advancements and an increase in
patients opting for procedures to improve aesthetic appearances
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, the company offers market intelligence studies ensuring relevant and fact-based research across a range of industries including technology, chemicals, materials, healthcare and energy.
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