The global Feminine Hygiene Product Market size is
anticipated to reach USD 33.78 billion by 2025, according to a new report by
Grand View Research, Inc. It is anticipated to register a CAGR of 6.5% over the
forecast period. The growth is catapulted by rise in disposable income,
awareness among women regarding the available solutions, and commercialization
of innovative and eco-friendly products. Initiatives by companies, government
agencies, and self-help groups have resulted in raising awareness among women
about various menstrual hygiene and sanitary products.
WaterAid, an international nonprofit organization,
released a series of short films titled If Men Had Periods to raise awareness
about lack of access to washrooms during menstruation for the global female
population. Websites such as Menstrupedia and Wash United coupled with
commercials, social media marketing campaigns, and awareness initiatives are
expected to be lucrative for market growth in near future.
Asia Pacific held the largest market share in terms of
revenue owing to the presence of a large female population and rise in
disposable income. North America also constituted for a significant market
share in terms of revenue due to availability of diverse products and high
consumer awareness. Demand for innovative products such as menstrual cups and
period panties is anticipated to further propel growth of the regional market.
Browse Details of Report @
https://www.grandviewresearch.com/industry-analysis/feminine-hygiene-products-market
https://www.grandviewresearch.com/industry-analysis/feminine-hygiene-products-market
Further key findings from the study
suggest:
- The menstrual
care products segment, which consists of sanitary napkins, tampons, and
menstrual cups, continue to hold the largest market share in terms of
revenue. Repeated purchase and ease of usage are anticipated to drive the
product demand
- Supermarkets
is anticipated to remain the highest gaining distribution channel in the
feminine hygiene product market over the forecast period. Availability of
a diverse product range and easy accessibility are projected to propel the
segment growth
- With the
boom in e-commerce, online retail store segment is expected to gain a
significant market share in near future
- Specialty
and beauty stores offer a wide range of products under one roof. This
segment is anticipated to hold a significant market share in terms of
revenue. These stores offer discounts and other benefits, which is
expected to bode well for the growth
- Asia
Pacific held the largest market share owing to large female population and
rising disposable income. North America, on the other hand, accounted for
a considerable market share due to innovation and product diversity
coupled with high awareness
- Some of
the key market players are Glenmark, Lil-Lets UK Ltd., Procter &
Gamble; Ontex; Natracare Bodywise, Unicharm Corporation, and
Kimberly-Clark Corporation (KCWW) among others. Most companies engage in
business collaborations to increase product penetration.
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, the company offers market intelligence studies ensuring relevant and fact-based research across a range of industries including technology, chemicals, materials, healthcare and energy.
Contact:
Sherry James
Corporate Sales Specialist, USA
Grand View Research, Inc
Phone: 1-415- 349-0058
Toll Free: 1-888- 202-9519
Email: sales@grandviewresearch.com
For More Information: https://www.grandviewresearch.com
Blog: https://healthcareforecastreport.blogspot.com/
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